The evening of May 24th, 2024WalleyefishJialan Sanitary Ware 20th Anniversary Celebration and 2024 Xin Haijalan National Dealer Summit ended grandly at Xiqiao Cultural Center in Foshan, Guangdong. The theme of the event is "excitement at the age of 20".WalleyefishMore than 1000 people from dealers, partners, leaders of industry associations / chambers of commerce, media representatives and all Jialan employees from all over the country witnessed this milestone.
Lead by innovation and move forward with concerted efforts
At the beginning of the summit, Chairman Zhang Aimin made an opening speech. Zhang Dong truly shared his feelings about running Douyin. Starting from the changes of the external environment, Zhang Dong stressed that under the conditions that the external environment is out of control, we must proceed from the individual, actively embrace change, act confidently, and expand new media and home improvement channels.
Figure 1 shows Zhang Aimin, chairman of Jialan Sanitary Ware.
At the summit, Deputy General Manager Chen Songbing first made a 2024 brand report, which vividly and concretely explained the brand concept of "the temperament of the customizer", and deeply interpreted the relationship between the consumer style and temperament. From the aspects of design customization, production intelligence, product system, service guarantee and honorary achievements, it shows Jialan's brand strength and sustainable ability, which brings great inspiration to the people on the scene.
Chen Songbing, Deputy General Manager of Jialan Sanitary Ware
To his surprise, teacher Hou Dingwen, founder of Guangzhou Jianzhong and DRD Research Institute (300732), brought a special topic called "the way for Dealers to break the growth". As an industry expert, he deeply analyzed the overall trend of the industry, the current government policy and the global customer acquisition strategy under the current Internet environment, and emphasized the general trend of tamping internal skills and integrated marketing in the teaching. it is very important to make full use of online resources and traffic. The change of thinking is the most important, online and offline is not confrontation, but integration, which brings a wealth of inspiration to the dealers present.
Hou Dingwen, founder of Guangzhou Jianzhong and DRD Research Institute
Subsequently, Bao Guofeng, marketing director of Xinhaigalan, shared in detail Jialan's market performance in the past year and future marketing strategy. He pointed out that at a time when store traffic is strongly affected, Jialan will further promote new media diversion projects, strengthen online and offline integration, create a comprehensive consumer experience, and emphasize the importance of home improvement channels and continuous learning and growth.
The picture shows Bao Guofeng, marketing director of Xinhai Jialan.
From the study of polishing glue glass shower room, "let the family feel at ease to take a bath" has always been the original pursuit of Jialan shower room. At the summit site, Lin Guodong, general manager of Xinhaigalan shower room, shared his observation on the pain points of the current industry and market, as well as the solutions given by Xinhaigalan shower room. General Manager Lin unveiled the new product C series, panoramic door and bathroom door on the spot, and announced the breakthrough of P series, which attracted the attention of Jia people.
Lin Guodong, general manager of Xinhaigalan shower room
Wisdom collision, win-win future
In the dealer sharing session, Qian Linjie, a dealer in Tangxia, Zhejiang Province, introduced in detail how to use new media for brand promotion and local traffic introduction. Detailed and comprehensive operational experience and practical guidelines have benefited a lot. Zhu Xing of Urumqi shared the help of home improvement channels for performance growth and emphasized its development strategy in the local market. And encourage other dealers to actively explore this field. The sharing of the two Jia people has brought you a wealth of inspiration and thinking, and expanded the business development ideas of the Jia people.
Qian Linjie, a dealer in Tangxia, Zhejiang Province.
Zhu Xing, a dealer in Urumqi
Chairman Zhang Aimin's 20th Anniversary sharing
Look back on the glory years and look forward to the new journey
Before the dinner, all the Jialan staff were divided into seven teams: honorary staff, full guard, board, smart mirror and function, Yingga e-commerce, Kating, and Yasong Essel headquarters. the Garan people carried out the inspection ceremony in turn at a neat pace and welcomed the arrival of the 20th anniversary of Jialan briskly.
At the beginning of the dinner, Chairman Zhang Aimin made his debut in the shining lights and enthusiastically delivered his 20th anniversary report. Dong Zhang genuinely reviewed the development of the company over the past 20 years, from several people's unicorns in bathroom cabinets to full-health customized strategic navigation, from multi-brand operation to winning e-commerce and Keting shower rooms. Yasong bathroom and other seven major branches / central group development, from the monopoly area to the national hundred cities and thousands of stores, to the commercial territory covering overseas, Xinhai Jialan has always dared to innovate and forge ahead From the beginning of taking the lead in carrying the banner of digital intelligence production, Xinhai Galan always adheres to an open and shared attitude and grows together with the industry.
In the process of development, the hardworking and brave Jialan people play an indispensable role. Inspired by the core values of "gratitude, honesty, pragmatism and innovation", the Jialan people are United and enterprising, eager to learn and humble. Dong Zhang looked forward to the blueprint for future development. Zhang Dong stressed that in the future, Jialan will continue to be innovation-driven, improve product quality, expand brand influence, and provide consumers with more quality products and services.
The picture shows Zhang Aimin, chairman of Jialan Sanitary Ware.
At the dinner party, more than a thousand Galan people and leading guests, accompanied by the countdown of the host and Dong Zhang, put the paper plane in their hands high, the ideal and hope to fly, the paper plane carrying blessings to start a new journey for the 20th anniversary of Galan.
A moment of glory, witness together.
Bao Jiejun, president of Jiangxi Chamber of Commerce in Foshan and president of Guiran College, first delivered a speech. President Bao stressed that virtue and love are always the qualities of Chairman Zhang Aimin, and the team watered with virtue and love will certainly create amazing achievements. Jialan is an enterprise with love and culture.
Bao Jiejun, president of Jiangxi Chamber of Commerce and president of Guiran College in Foshan City.
Li Zuoqi, vice chairman of the executive committee of China Building Materials Circulation Association and chairman of the Ceramic Sanitary Ware Dealers Committee, delivered a speech. Chairman Li highly appreciated Chairman Zhang Aimin's breadth of mind and pattern. He praised Jialan for his contribution in promoting the development of the industry and enterprise exchanges, and wished Jialan a new level on the 20th anniversary.
Li Zuoqi, Vice Chairman of the Executive Committee of China Building Materials Circulation Association and Chairman of Ceramic Sanitary Ware Dealers Committee
Jialan has commended the dealers, employees and suppliers who have been in the same boat with Jialan for many years. Employees with 5th, 10th, 15th and 20th anniversaries all received bonuses and trophies, and distributor partners received special commemorative medals for their long-term support to the company.
Dealers, employees and suppliers are in the same boat.
In addition, the awarding of county, municipal, provincial provincial-level sales crown, best store, best rookie, new media benchmark award, best progress award, outstanding contribution award and other awards also greatly encouraged the on-site Jia people and brought the scene to a climax.
Twenty years of traveling together, thanks to the founder
In the gratitude session to the founders, Jia people representatives Huang Wenjuan and Fan Xiaowen (award-winning employees who have been together through thick and thin for 20 years) sent gifts representing love and hope to the two founders, Chairman Zhang and President Yang. The eyes of the Jialan people silently stared at it showed their gratitude to the founders of the company, their wisdom and perseverance, and led Jialan to move forward.
Wonderful and cheerful
The final chapter of the celebration was a wonderful cultural performance and an exciting raffle. Song and dance bands and poetry recitations took turns on stage. The atmosphere was warm and laughter continued. All leading guests and Jia people friends celebrated the 20th birthday of Jialan Sanitary Ware in a relaxed and happy atmosphere.
Cultural performances and wonderful lucky draws
This 20th Anniversary Celebration of Jialan Sanitary Ware and the 2024 Xinhai Jialan National Distributor Summit are not only a summary and review of the past 20 years, but also a prospect for the new journey in the future. After the magnificent chapter was turned over, Gan Cheng was inspired. Xinhai Jialan will continue to uphold its original intention, work hand in hand with the majority of dealers and partners, and work together with all Jialan people to create a more brilliant tomorrow.
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